CAR SEAT BUCKLE MAGNETS

Holds Buckles for Easy In's and Out's & Prevent Twisted Straps

Brand: Brica
Launch: 2018

“Safely attach to any car seat or stroller and use a magnet to hold the buckles in place”

Nothing is more irritating than fumbling with car seat straps when you're in a hurry and have a wiggling child. Twisted straps and digging for buckles doesn’t need to be part of your routine anymore. The Brica® Car Seat Buckle Magnets safely attach to any car seat (or stroller!) and use a magnet to hold the buckles in place and out of the way until you're ready to use them again. Simply attach them with the childproof securing system, touch the buckle to the magnet, and no more hassle of finding buckle straps!

A gray infant car seat with a black strap and a built-in black and gray safety lock. The seat's fabric is textured, and the lock has an owl logo and the word 'baba' on it.

INSIGHTS

Close-up of a hand pulling a fabric strap from a vehicle's control panel with warning and instruction labels nearby.

“TWISTED CARSEAT STRAPS ARE ANNOYING”

Thermometer with rising red liquid indicating scorching hot temperature.

“METAL BUCKLES CAN CAUSE BURNS”

A person adjusting a buckle on a green backpack, with a small pocket labeled 'buckle storage' visible nearby.

“ALL CARSEATS NEED THE BUCKLE MANAGEMENT”

QUESTION

“How can I reinvent the safety pin mechanism?”

A detailed sketch and concept drawing of various small mechanical and electronic components, including buttons, switches, enclosures, and clickers, with some instructional illustrations for assembly and usage.

DEVELOPMENT

A collage including a technical patent drawing of a mechanical device, a modern smart object with a round shape and protruding element, a steel cable, and a diagram of a mechanical assembly with labeled parts.

RESEARCH
Researched various safety pin mechanism.

A collection of technical sketches of a retractable safety pin and related mechanisms, including different views, internal components, and detailed parts like pins, locks, and release mechanisms.

SKETCHING
Explored ideas through sketches.

A collection of components and accessories for brica owl baby monitor, including mounting brackets, discs, and a power adapter.

DESIGN EXPLORATION
Explored design options around the form, mechanism and safety solutions.

Six plastic device backs arranged in two rows, with two yellow, one gray, one white, one cream, and one black, each with a metal or plastic pin on the back.

PROTOTYPING
Created numerous physical prototypes and tested ideas.

A small model of a clock inside a transparent plastic container with a base, labeled "BUSTER" with a handwritten note on the side.

STRUCTURE PACKAGING
Collaborated with packaging engineers to deliver structure packaging solutions.

Patent document webpage for a vehicle seat harness retainer, showing a technical drawing of the device and detailed patent information on the right side.

UTILITY PATENT
Created detailed drawings for the Legal team to submit utility patents. Patent number: US 10589712

Safety as the Utmost Priority.

  • Ultrasonic welded ABS plastic housings with polypropylene for the button to slide up and down.

  • Safely encased N50 zinc magnet that is 20mm in diameter and 3mm thick.

  • Underwent rigorous prototyping and a car-crash testing to ensure durability and reliability.

Diagram of a car seat buckle magnet clip disassembled, showing various components including a plastic housing, a metal button, a coil spring, a metal pin, and a metal wire with a loop, alongside a picture of a woman using the buckle clip on a child's car seat.

FEATURE

Close-up of a modern black watch with a rotating dial and an orange accent on a minimalist background.

SAFETY PIN LOCK
Innovative button mechanism ensures that the metal pin stays firmly in place, providing peace of mind against accidental release.

A close-up view of the back of a modern wall clock mechanism showing the mounting pin and electrical components.

PRESS BUTTON TO RELEASE
To release the metal pin, simply press the button and maneuver it out of its secure position with ease.

A blood glucose testing device with a lancet and a needle for pricking the finger.

TWO HANDS ARE REQUIRED
To ensure safety, two hands are required for operation: while one thumb presses the button, the other hand is used to release the metal pin.

A woman smiling and holding a baby in a car seat, sitting inside a vehicle.
A beige infant car seat installed in a vehicle, facing forward with adjustable straps and side impact protection.

ACHIEVEMENT

  • Honored with five international design awards, including Good Design Chicago, German Design Award, Good Design Award Australia, IDEA Award, and IDA Award.

  • Featured on Plastic Engineering Magazine (Oct 2018).

  • Received a USPTO Design Patent (US1058971B2).

Close-up of a black circular security tag with a logo of an owl and the word 'brica' embossed on it.
A black, round smoke detector with an orange safety seal on a white background.
A round, dark gray object with the Brica logo of an owl, which has won several design awards, including Good Design, German Design Award, IDA Design Award, and others.
Patent application details for a vehicle seat harness retainer, including sketches of the device, classifications, and application history.
Diagram illustrating a vehicle seat harness retainer with components labeled, including covers, magnetic elements, and fasteners.
Patent drawings showing a logo with an owl and the word "brica," along with technical diagrams of a device with a scent cartridge, including side, top, and connected views.
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