FIREFLY LICENSE PROJECTS

Creating licensed character-based products for Firefly™ kid’s toothbrush brand

Brand: Firefly
Launch: 2021 - 2024

“Licensed Projects for Kid’s Toothbrush Covers in Various Characters”

Designed toothbrush covers for kids featuring a wide range of licensed characters, bringing fun and familiarity to daily routines. These projects combined engaging character-driven aesthetics with functional protective covers, making oral care more exciting and accessible for children while supporting brand partnerships across popular franchises.

LICENSING PROCESS - 3D MODEL

HASBRO
Optimus Prime
Kid’s Toothbrush Cover

HASBRO
My Little Pony Kid’s Toothbrush Cover

MATTEL
Barbie Kid’s Toothbrush Cover

MATTEL
Hot Wheels Kid’s Toothbrush Cover

“Antibacterial coating keeps bristles protected, and colorful character designs make brushing fun for kids”

Special thanks to ID Intern, I.J. Ha for contributions to Optimus Prime and My Little Pony projects.

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